Cartier is celebrating the 10th anniversary of its Privé programme with a new collection that revisits some of the maison’s most recognisable watch designs.
Cartier has unveiled the latest chapter in its Privé collection, marking 10 years of the programme with a release that looks firmly to the past while feeling unmistakably modern. Designed for collectors and serious watch enthusiasts, the new line draws on some of Cartier’s rarest and most distinctive shapes, reworking them with fresh materials, updated proportions and a sharper design focus.
The anniversary collection comprises six new watches and revisits several of the maison’s most celebrated forms. Among the standouts is the Tank Normale, which returns in two elegant executions: one in platinum with a fluid bracelet, and another in yellow gold paired with a black leather strap. It is a design that captures the quiet sophistication that has long defined Cartier’s approach to watchmaking.
Another highlight is the Tortue Monopusher Chronograph, which arrives in platinum and with a larger presence on the wrist. The model retains its vintage appeal while introducing a more assertive profile, complete with Cartier’s signature Roman numerals and an especially striking XII marker at 12 o’clock. Beyond the Privé edition, Cartier is also extending the Tortue into its wider collection, including a more understated mini version.
Then there is the Crash Skeleton, a watch that continues to push the boundaries between horology and art. One of Cartier’s most unconventional designs, it now appears with a skeletonised display and a newly shaped movement that follows the contours of the warped case. Roman numeral bridges replace a traditional dial, creating a dramatic sense of negative space and reinforcing the piece’s sculptural appeal.
The collection also includes the Tank Cintrée, arguably one of Cartier’s most graceful creations. With its elongated, curved case, yellow-gold finish, blue-steel hands, and Roman numerals, it remains a masterclass in elegance and proportion.
Completing the line-up is the Cloche, named after the French word for bell. True to its unusual silhouette, the watch features a case that sits flat on one side and arcs on the other. When placed on its edge, the numerals and logo align correctly, turning the piece into one of the collection’s most playful and innovative designs.
With this anniversary release, Cartier Privé once again proves that heritage design can still feel fresh, especially when handled by a maison that knows exactly how to balance tradition with modernity.
Contact: www.cartier.com